Supplements / DTC
Inno Supps
End-to-end launch copy across LP, email, SMS, ads and PR for the APEX Male Stack — built on a science-backed persuasion framework.
13 pieces for Inno Supps
Creative strategy
Creative strategy for Inno Supps
Copywriting
Copywriting for Inno Supps
Email · Health & Wellness
Inno Shred Inferno — Exercise In A Bottle Email
Is it possible to experience the fat-burning benefits of exercise… even after you leave the gym? The simple answer is, yes!
Read the copy ↗Email · Health & Wellness
Inno Supps Direct Response Emails & Sales Angles
Five unique sales angles for email + SMS + landing pages, fleshed into one DR email and one value-based email.
Read the copy ↗Upsell · Ecommerce
Inno Glow Upsell + Downsell
Upsell pitched to customers who already bought Inno Drive: For Her, with a BOGO downsell for declines.
Upsell + downsellRead the copy ↗Upsell · Ecommerce
Inno Fast Upsell
Landing-page upsell copy for buyers of the Carb Cut Shred Stack being pitched on Inno Fast.
Read the copy ↗Landing Page · Health & Wellness
Case Study: The Science-Backed Persuasion Framework That Generated $23,521.03 on Launch Day
Led end-to-end copy for the T-Drive APEX, Nitro Wood APEX and APEX Male Stack launch — $23,521.03 in revenue on day one through email + SMS, zero paid ads.
$23,521 launch dayRead the copy ↗Advertorial · Health & Wellness
Night Shred™ Alpha Wave Review: Tune Into Alpha Waves for Restorative Sleep and Fat Loss
Can't sleep? Between screen time and the demands of daily life, your brain doesn't just shut off when you hit the pillow. A LA Weekly advertorial breaking down how Night Shred Alpha Wave uses alpha-wave science for restorative sleep and overnight fat loss.
LA WeeklyRead the copy ↗Advertorial · Health & Wellness
Inno Supps Nitro Wood Apex Review: Unlock Your Full Potential With Advanced Blood Flow Support
Nitro Wood Apex is making waves in the men's health industry, and for good reason. Poor blood flow leads to many unwanted issues — this LA Weekly piece walks through the formula, the science, and the results.
LA WeeklyRead the copy ↗Advertorial · Health & Wellness
Inno Supps T-Drive Apex Review: A Groundbreaking Formula That Revolutionizes Testosterone Support
Modern men face widespread hormone disruption from everyday products. This LA Weekly advertorial unpacks why T-Drive Apex is changing the testosterone support category.
LA WeeklyRead the copy ↗Advertorial · Health & Wellness
The Next Step in Weight Loss Science: How Inno Shred™ GLP-1 Helps People Lose Fat and Fight Hunger
80-85% of cravings episodes lead to falling off the wagon. A LA Weekly advertorial on how Inno Shred GLP-1 supports natural GLP-1 production to crush cravings and accelerate fat loss.
LA WeeklyRead the copy ↗Advertorial · Health & Wellness
Unlock Hollywood-Level Weight Loss: How Inno Supps GLP-1 Shred Stack Supports Anti-Hunger Hormones
The #1 reason diets fail is lack of stick-with-it-ness. This LA Weekly advertorial breaks down the GLP-1 Shred Stack and how it leans on the body's own anti-hunger hormones.
LA WeeklyRead the copy ↗Advertorial · Health & Wellness
Unlock Natural GLP-1 Powered Weight Loss While You Sleep With Inno Supps Night Shred™ GLP-1
GLP-1 injections are being hailed as the new weight loss miracle — but at what cost? A LA Weekly advertorial on a natural overnight alternative that supports the body's own GLP-1 production.
LA WeeklyRead the copy ↗